So, when a fan of the indie game we produced - DeadRiot - sent in a short story - fan fiction piece, our knee jerk reaction was...COOL!
And it is cool to get something like that.
However, it bugged me that it seemed like the writer of the submitted piece might have been looking for something they thought was missing. Something they wanted to know more about...
From a business perspective, I thought about the importance of some kind of a back story to your game. Is it important?
For simple games, probably not. You can also over do it and ruin a good game with too much story...unless the game is geared for that audience.
That's when my memory of countless numbers of game-based books I'd seen and (hadn't given a second thought to) came crashing into consciousness. Mostly Halo...
Game branding via non-game channels. Duh. I missed that one.
Stories bind. Stories connect. Stories entertain. Stories emotionalize. Stories immortalize. Stories make. Stories break.
That's all marketing really is - your ability to tell a damn good story, a story that impels action.
So, putting a little bit of narrative behind a game can be a great thing...if done right. If a back story creates a better connection for the players to a more intriguing in-game world, its worth the effort. Finding the right balance is the trick.
For us? A little bit of back story would be a good addition. Gonna do it.
Thanks for Reading!
*We posted the fan fiction "Head First" HERE