Each October, many charities around the world organize various events in support of Breast Cancer Awareness Month. Due to the support and consequential impact of these activities, "Pinktober" has become an immensely important tradition. This idea is usually represented by the Pink Ribbon, which has become a symbol of hope and a reminder to promote and share the necessary health information.
To help spread awareness of this cause, we hosted the Pink Ribbon Charity Event which came along with two special DLCs in 2019 - one for American Truck Simulator, one for Euro Truck Simulator 2.
The purpose of these DLCs has been clear from the very beginning and it remains the same to this day. We want to donate 100% of the income generated from the sales of these two DLCs to the charities and organizations dedicated to the fight against Breast Cancer.
Throughout the whole year, we have been collecting the income from these DLCs and now we are getting everything ready to donate the final amount to some of the Breast Cancer charities, just like we did last year and the year before.
At the end of the month, we will release another blog post, in which we will announce how much money has been collected. This amount will be donated to the following 4 charities:
Alliance of Women with Breast Cancer
Breast Cancer Research Foundation
Rest assured, we are always looking for the right opportunities to extend this list in the future!
Until then, if you’d like to support a good cause and obtain some new paint jobs for your trucks, now is the perfect opportunity to get these two DLCs or gift them to a friend and contribute to the battle against Breast Cancer. And in case you and your friends already own these DLCs, you can spread awareness by decorating your trucks in these paint jobs, and haul with pride while letting others know about this good cause by flooding social media with screenshots of your trucks under #Pinktober2021.
Additionally, don’t forget to actively do everything you can to remain healthy and to keep regular medical checks in mind. Apart from not feeling shy to visit the doctor if something doesn’t feel right, make sure your loved ones are having regular checks, and most importantly, there are numerous health checks you can do by yourself, to help you stay safe. After all, health always comes first and it is definitely one of the most important aspects of human lives that should not simply be ignored!
And finally, you can catch us live on Thursday 14th of October on our Twitch and Youtube for a special stream dedicated to #Pinktober2021. Come hang out with us in the chat and help us spread the word!
